Tips on Photographer Pricing: What Makes Some Cheaper Than Others?

Tips on Photographer Pricing: What Makes Some Cheaper Than Others?

  • Photography and videography

You have finally said “Yes!” and are engaged to the person you want to spend the rest of your life with! Now, the fun part begins and it is time to plan your perfect wedding. Many brides and grooms who are planning a wedding are looking for ways to save money in any way that they possibly can. Some couples even want to find a cheap wedding photographer to capture moments of their special day.

A photographer is one of the most important parts of your wedding celebration because you will have the photographs as wedding memories for the rest of your life. So why would you want to go cheaper on one of the only mementos you will have to look back on of your wedding day? You will show your wedding photos to children and grandchildren one day, you may have pictures of your engagement, bridal or wedding portraits up on your wall for everyone to see, and on anniversaries to come, you and your spouse can sit down together and remember the amazing time you had on your wedding day. So you need to make sure you find the best wedding photographer for you… not necessarily just a cheap wedding photographer but not necessarily the most expensive wedding photographer in your area either.

Photo: Megan Love Photography


Photo: Maria Longhi Photography

What exactly is it that typically makes cheap wedding photographers versus a more expensive one? Here are a few differences that can make the cost to go up or down.

New To The Industry: Many new wedding photographers who are just starting out in the industry might want keep their wedding photography prices cheaper while they are trying to build up their wedding portfolio.

Second Shooters: Many wedding photographers stay very busy and need an assistant or additional photographers working for them, while some prefer to work on their own. If a photographer is photographing a large wedding, it is a great idea for a second shooter to come along to make sure they are not stretched too thin and can be sure to capture as many of those special moments, rather than miss some if they were just working solo. But if you are having a small, intimate ceremony and reception, one photographer may be all you need!

Business Overhead Cost: Do not forget that, just like any company, there are costs associated with running a wedding photography business. There are many expenses and overhead costs that wedding photographers have to factor into their pricing. Some wedding photographers have an actual studio where others may simply work from their home, and of course there are costs associated with the various cameras and equipment that is needed as well as any money they spend on marketing as well as taxes.

Travel Cost: If a photographer is traveling to your wedding, travel costs and mileage may also be included in their cost.

Sometimes these factors are the differences that contribute to being a cheap wedding photographer versus an expensive wedding photographer. Remember, that a cheap wedding photographer doesn’t necessarily mean that they are not as great or that their wedding photos are not as high in quality, so that is why it is important to check out all the wedding photographers in your area (not just specific ones simply based on cheap price only) before you narrow down your options.

Photo: Blume Photography


Photo: Linda Rivard Photography

If you are trying to keep your wedding photography costs down, here are some tips to help you research rather than choosing the cheap wedding photographers (or the most expensive!) right away:

1. Compile a list of the type of wedding photos you MUST HAVE before you start talking to wedding photographers. Try to figure out what you want upfront so you know what you can live without.

2. Look at the different types of wedding packages each photographer offers because many times packages tend to give you more for a specific price.

3. Think about having your wedding during off-season or a weekday. You may find that some expensive wedding photographers actually become a bit cheaper during the off-season, last minute or during the week.

4. Will your photographer have to travel far to get to the location of your wedding? Be sure to find out ahead of time if they charge extra for mileage or if that is included in your package price so you do not get additional charges you were not expecting!


Photo: One Another Photography

Just be sure to DO YOUR RESEARCH! Just because one happens to have cheaper prices, it doesn’t mean their photos are lower quality or that you do not get as much time with them, and the same goes for the most expensive photographer…  just because they are the most expensive doesn’t mean they will provide you with the exact type of photos you are looking for. Remember it’s not all about who is the cheapest or most expensive – it’s about lasting memories and getting quality wedding photos that will last a lifetime.

SnapKnot is a great place to help narrow down all of your wedding photographer options. You can create a FREE account, include your wedding location and budget and they will pair you with photographers who match all of your specific needs. From there, you can discuss your requirements with each photographer to narrow down your search to find the best wedding photographer for you!

Photo: Blush Creative Photography
 Tips provided by Snapknot


Photo credits: Megan Love Photography Maria Longhi Photography Blume Photography Linda Rivard Photography One Another Photography Blush Creative Photography – all via Snapknot

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