Just last month, we told you all about the upcoming Exotic Wedding Planning Conference in Goa, and now we have all of the details of the event itself to share! Taking place in August, this two-day conference was the chance for wedding planners from all over the world to come together and create and share ideas – and over 150 came, from over 65 countries, so there was plenty of options to be explored! The event itself took place at the Park Hyatt Goa Resort and Spa, and so was a glamorous and festive occasion, alongside being highly productive for those in attendance.
The first day of the conference began with a welcome speech by Rishikesh Shetty – the Managing Director for Exito Media Concepts, who designed the event itself – and was followed by several sessions, keynote addresses, and roundtable panel discussions that were open to everybody there. Particular topics of interest addressed on the first day of this fantastic event include: venue, décor, food and beverages, and entertainment – speaker Samit Garg really knew how to capture the crowd’s attention with his expertise in this area! He really concentrated on pushing the idea that wedding planners have to be thoughtful, imaginative, original and most of all, bold with their ideas.
Other talks on the first day of the conference focused on aspects of the typical wedding planning journey including lighting (by Sumant Jayakrishnan), professionalism (Seerao Francis Socorro) and even jewelry (C. Krishniah Chetty). In the afternoon, a highly successful panel was held between the experts in attendance, which discussed “In a world of online vendor directories, how do wedding planners manage their clients?“. And just as all grand wedding events and conferences should finish, the day ended with cocktails and dinner in this incredibly luxurious venue.
The second day of the conference was opened by Priya Shah, who spoke on “Growing your wedding planning business using Pinterest.” She focused on how Pinterest could be used to the advantage with all the material and designs it has from the worldwide audience. Taking this ahead, next up, Nadia Duran explained how technology could be used to gain business momentum. She stressed how to intelligently benefit from the Social Media Analytics (especially Instagram) and go hand in hand with technology updates. She also explained how bridging analytics with the right kind of engagement could contribute to achieving better results.
With this in mind, you should check out our EBook on how to engage with social media and other outlets to improve your reach with new potential clients!
Just before breaking for lunch, Rituraj Khanna, known for planning and executing stellar Destination Weddings disclosed the “tricks of the (destination weddings) trade“. It was indeed an interactive session with the King of Weddings. Post-lunch, Amit Dabke drew insights on the “Blue Ocean Strategy” in the context of the wedding planning industry. He speculated the results that could be achieved by adopting this strategy into business decisions. After the intriguing and engaging learning sessions, it was time to relax and have some fun with the yoga and zumba activities and loosen up a bit.
The last two sessions of the second day of the conference were a panel discussion on “Change in attitude towards weddings by families across 2 tier cities”, and a session on the concept of design & décor by Chris Stephenson. The day ended on a high note with a laid back sheesha set-up where the attendees could unwind and relax before returning back to their usual routines and life.