Over the past three decades, Brilliance has built a reputation as one of the leading retailers of diamonds, engagement rings, and fine jewelry. Each of its diamonds are hand-picked by gemologists and its jewelry is manufactured in the United States by master jewelers. As you shop for the perfect jewelry item, they'll guide you through the process with clear, honest advice, ensuring that your choice reflects your personal style and preferences. Better Diamonds, Lower Prices™


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Reviews (4)

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4.9 4 reviews
By ceaton
I used their services for my wedding

Brilliance really came through for us in the purchase of a 25th anniversary gift. Their website helped me figure out what I really wanted and their selection of designs and stones helped to hone the perfect choice. I purchased a men's ring in 18k yellow gold with a princess cut diamond and complimenting side stones. Today I currently wear an elegant ring with understated elegance and superior quality. The transaction with Brilliance and honest communication was very important and they really delivered. But, the one outstanding clear factor of the transaction was the level of service and truthful advise I received from Anthony. His personal attention to assisting us with the purchase along with his personal guarantee was clearly what gave confidence to the purchase

Christopher Eaton
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By james14
I used their services for my wedding

Brilliance was amazing for purchasing the perfect ring for my fiance. I was honestly very skeptical at first, purchasing something this important over the internet was nerve-racking, but Anthony made me feel very comfortable from the beginning. I knew exactly what I wanted, my fiance had shown me, what she thought, would be the perfect ring. When I went to the local retailer I wasn't real happy with the way it looked in person. That is when I found Brilliance. I forwarded a picture to Anthony and the created the perfect ring. Everything from finding a stone, to designing the ring, to receiving it was so incredibly easy. Anthony and the Brilliance team communicated with me throughout the entire process and let me know exactly where the ring was in the building process. 
When I received the ring I couldn't have been happier, it was exactly what I had envisioned. My fiance is so happy with her ring and it looks amazing on her finger. I can't recommend Brilliance enough.


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By mike10
I used their services for my wedding

100% Legit Diamond Seller.

Totally Satisfied.My biggest concern when I started to shop for a ring was "is the company I choose legit." I had checked reviews and I was looking for someone to just come out and say it. I'll say it. They are legit. They are a real company. They do what they say they are going to do. This nice lady helped me over the course of a week. She always replied and we did the online chat which was nice. We compared many diamonds and discussed the pros and cons. I am a price shopper. I take my time. I got a lot of advice from people on where and how to buy a diamond. After 6 months of searching I decided you can't come close to the prices at Brilliance. I saved about 50% off retail and about 33% off of any other website. It showed up in about a week by FEDEX Signature Required. They don't make the diamonds so what a diamond looks like isn't really relevant. All that really matters is what you paid for a particular grade of diamond. If you have $5000 to spend wouldn't you rather get twice the diamond that someone else got for $5000? Its not what you spend, its what its worth. Do yourself a favor take that same budget and apply it to a diamond here at Brilliance and get twice the diamond. Don't get the same diamond and pocket the difference. You only get one shot at this and you will regret that you didn't get the most you can afford (dont overspend.) I used PAYPAL to pay which gives you extra piece of mind, but I would not hesitate to write these people a check. I have zero complaints about dealing with Brilliance and I know we got the most diamond for what we spent. Best of luck to everyone in their purchases.

Mike McD
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I used their services for my wedding

I know what you may be thinkingI know what you may be thinking.

Buying a Diamond ring over the internet, got to be crazy. I was thinking the same thing. Questioning the validity of the reviews I was reading. But I must tell you, it has been a great experience thanks to Jennifer Chiarello. Once I got over the anxiety of having to wire transfer money to a bank for an entity that I have never done business with, Jennifer helped me tremendously in zeroing in on exactly what I wanted. She provided me with guidance thru her knowledge of the business by giving me options that I didn't really think of and in the end was the perfect ring that I had hoped to create. Brilliance will be my go to company for my many future purchases in this arena. Go for it, you wont be disappointed.

Anthony Weston

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